Curriculum

10 modules. One shipped product.

Every module, the deliverable it ends with, and the tools you’ll use along the way. Nothing is held back until after you enrol.

Modules
10
Live classes
12 weeks
Studio residency
8 weeks
Schedule
Sat & Sun, WAT
Full curriculum

The program, week by week

Every module, what you hand in, and the tools you use across the 12-week fellowship and 8-week studio residency.

01
Weeks 1 – 2 • Phase 1: Core Product Fellowship

Foundations of Product Management & Mental Models

What a product manager actually does, how the role differs from project managers and founders, and the mental models and product life cycle you will use for the rest of the program.

What we cover
  • What Product Management really is (and common industry myths)
  • Product Manager Archetypes: Generalist, Technical, Growth, and Operational
  • The Product Lifecycle: Ideation, Discovery, Validation, Build, Launch, Growth, and Sunsetting
  • First-Principles Thinking & Opportunity Solution Trees (Teresa Torres model)
  • Customer Value Proposition vs Business Viability vs Technical Feasibility
What you hand in (required for your certificate)

Live Teardown & Opportunity Solution Canvas for an existing consumer app

Tools
NotionMiro / WhimsicalLoom